Agenda

Thursday, 25th April, 2019


  • 8:15 - 9:00

    Registration / Refreshments


  • 9:00 - 9:05

    Welcome Address

    Ravin Lama, Chairman, Organising Committee, Brand Magic Summit 2019


  • 9:05 - 9:10

    Address by the Chief Guest


  • 9:10 - 9:15

    Launch of The Brand Book 2019


  • 9:15 - 10:00

    Staying Creative in a Data-Driven Era

    Tay Guan Hin, Founder/ Global Chief Creative Officer, TGH Collective, Singapore


  • 10:00 - 10:45

    Brand Communities – The Magic of Managing Bands Today

    Lulu Raghavan, Managing Director, Landor Mumbai, India


  • 10:45 - 11:15

    TEA/COFFEE BREAK


  • 11:15 - 12:00

    REAL. QUICK. The Importance of Authenticity and Simplicity for Brands in the Digital World

    Steve Owen, Founder, I am SO, UK


  • 12:00 - 12:45

    Using Creativity as a Force for Business, Change and Good

    Joe Pullos, Festival Director, Spikes Asia


  • 12:45 - 13:45

    LUNCH BREAK


  • 13:45 - 14:30

    AI, asked Alexa? Elementary, my dear Watson, replied Siri! It’s not only the future, it’s already your present, and it may not be the gift you expect, added Cortana!

    Marc Israel, CEO, Aetheis Ltd.,Mauritius


  • 14:30 - 15:15

    Brand Loyalty: It’s All About Quality. What Does It Mean in the Digital Age?

    Mohamad Khan, CEO, Financial Services Institute, Mauritius


  • 15:15 - 15:45

    SPIKES Festival Film Show Reel


  • 15:45 - 16:00

    Closing Remarks:

    Christina Chan Meetoo, Senior Lecturer in Communication and Media, University of Mauritius


  • 16:00 - 16:30

    TEA/COFFEE BREAK


  • 16:30 - 17:25

    Top Brands of Mauritius Awards Ceremony
    Revealing Mauritian Top Brands 2019 and Their Creative and Communication Strategies

    Virginie Villeneuve Anaudin, TNS Head of Strategy and Market Intelligence of Kantar TNS Indian Ocean


  • 17:25 : 17:30

    Vote of Thanks

    Bhawana Maskey, Director, Mind Initiatives Ltd.


  • 18:00 - 20:00

    Networking Cocktail