ABOUT THE SUMMIT

To commemorate 50 years of the Independence of Mauritius, this 4th Brand Magic Summit will discuss, debate and discover what makes Brands resilient and last for over fifty years. In a digital era that is constantly being disrupted by new technologies and emerging new Brands that are making rapid progress, how do current Brands survive in a marketplace and remain top of mind. Six International, celebrated Branding Magicians will share their knowledge, insights and secrets with 300 delegates.

The Brand Magic Summit 2018, the only one of its kind event on Branding in Mauritius, is the ideal venue for brand marketers to converge, debate and discuss the major strategic issues they face.

The day long event on Friday 4th May 2018 ends on a high note with the Top 10 Brands of Mauritius Awards based on research conducted by Kantar TNS.


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Objectives

The 3rd Brand Magic Summit 2017 will give participants key insights from the best in the business to help guarantee that their Brand remains consistent, strong and relevant.

With unparalleled networking opportunities and interactive discussion panels on top of cutting edge case studies, the Summit will challenge participants like never before.

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Methodology

At the Brand Magic Summit 2018, altogether 6 international Branding experts will share their knowledge and experience, laying their souls bare about all things Branding. The Q&A session will help answer unanswered questions.

In addition to the presentations of the 6 international Speakers, and to commemorate 50 years of the independence of Mauritius, 5 local experts on Branding, some representing Brands over 50 years old, will discuss what has made their Brand so successful.

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Target Group

•CEOs/Managing Directors • General Managers • Marketing Directors • Chief Marketing Officers • Entrepreneurs • Business Unit Heads • Functional Managers • Brand Academics • Marketing Managers • Category Managers • Product Managers • Brand Managers • Brand Consultants • Product Executives • Brand Sales • Directors Executives • Sales Managers • Sales Supervisors

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Industries That Will Benefit

Advertising, Automotive, Banking, Construction, Confectionery, Cosmetics, Education, Food & Beverage, Furniture, Healthcare, Hospitality, Household Consumables, Insurance, IT, Advertising, Automotive, Banking, Construction, Confectionery, Cosmetics, Education, Food & Beverage, Furniture, Healthcare, Hospitality, Household Consumables, Insurance, IT, Logistics, Machinery, Pharmaceuticals, Personal Care, Petroleum, Printing, Publishing, Retail, Telecommunications and many more.